Building a Stronger Business Approach with EOS and C12

At W. R. Long Inc., we are committed to continuous improvement and aligning our business approach with a greater purpose. Since 2020, we’ve embraced C12 to integrate faith and leadership into our operations, and in 2022, we implemented the Entrepreneurial Operating System® (EOS) to enhance vision, discipline, and accountability. Together, these frameworks have transformed how we operate, fostering growth, alignment and impactful leadership. At W. R. Long Inc., we are committed to continuous improvement and aligning our business approach with a greater purpose. 

What Is EOS?

Vision

Aligns the organization with clear goals and a roadmap for success.

Traction®

Instills focus, discipline, and accountability to execute the vision.

Healthy Leadership

Cultivates a cohesive, functional leadership team that works harmoniously.

EOS provides a simple yet powerful system for addressing challenges, fostering a culture of accountability, and ensuring smoother operations. It equips businesses like ours to break through barriers and achieve sustainable growth.

What Is C12?

Faith in Business

Integrates Christian values into daily operations and leadership practices.

Business as a Ministry (BaaM)

Aligns business goals with a higher purpose, emphasizing Kingdom impact.

5-Point Alignment Matrix

A framework for strategic growth, financial stewardship, cultural development, and operational excellence.
Since joining in 2020, W. R. Long Inc. has benefited from C12’s supportive community of leaders, enabling us to navigate challenges while staying true to our mission and values.

How EOS and C12 Shape Our Business Approach

Enhanced Leadership

Stronger focus on accountability, collaboration, and cohesive decision-making.

Streamlined Operations

Tools and practices that simplify complexities and improve day-to-day execution.

Values-Driven Culture

A workplace environment that reflects our commitment to faith, excellence, and long-term growth.

Why It Matters to Our Customers

By adopting EOS and C12, W. R. Long Inc. delivers better service and solutions to our customers. These systems allow us to operate efficiently, stay aligned with our mission, and consistently meet customer needs with integrity and excellence.
Learn more about the values and systems driving W. R. Long Inc. and how they enable us to provide innovative, high-quality solutions. Contact us to explore how we can partner with you for success.